Terms of reference for a blogger's merch:
1 Blog topic: Determine the topic of the blog so that the merch is aligned with the content and interests of the blogger's audience. For example, a blog about travel, cooking, fashion or technology.
2 Logo or branding: Create or use the blogger's existing logo or branding to incorporate into the design of the merch. Make sure the logo is clear and highly visible.
3 Product Types: Determine what types of products should be included in the merch. This could be clothing (t-shirts, sweatshirts, hats), accessories (phone cases, mugs, stickers), or other items that match the interests of the blogger's audience.
4 Design: Develop an eye-catching and unique design for each merch product. Use a colour palette that matches the blogger's logo and overall style. Include elements that are associated with the blog's theme to create a recognisable image.
5 Product Quality: Ensure that the merch products (t-shirts, mugs, etc.) chosen are of high quality and meet customer expectations. Put the focus on durability, comfort and style.
